Skip to page content

BSEd in Kinesiology (Sport Management) / MS in Sport Management (non-thesis)

Apply business principles to the world of sport through this Double Dawgs pathway that combines a bachelor’s and master’s degree in sport management. Our graduates go on to work in a variety of administrative areas within the sport industry, such as professional sport teams, college athletic departments, sport marketing and public relations firms, sports agencies, and health and fitness facilities.

Earning a master’s degree will help set yourself apart in a field that is highly competitive. While 80% of our undergraduate students find full-time work after graduation, that number increases to 98% for non-thesis master’s graduates. A master’s degree also opens doors to a higher starting salary, a higher position upon starting employment, and increased career advancement.

In addition to content knowledge in sport management, this degree will also provide learning opportunities such as:

  • Interdisciplinary knowledge
  • Professional experience throughout your time in the program
  • Critical thinking and problem-solving skills
  • Leadership development


  1. High job placement rate
  2. Increase your marketability
  3. Apply business principles to the sport industry


A typical program of study includes two years of prerequisite courses, with kinesiology courses beginning in year two. Expect to take at least one Summer class in years one, two, and four as part of the Double Dawgs pathway.

Download a sample Program of Study


Applicants for the Double Dawgs pathway must have a 3.25 GPA or higher and completed a minimum of 60 hours of undergraduate-level coursework. Applicants must submit a statement of purpose and a resume. To apply, please contact your academic advisor. Our BSED in Sport Management is four semesters of coursework and typically begins in semester four, five, or six of the undergraduate program.

Admission into the Double Dawgs master’s degree program is competitive and admissions decisions are based on a holistic assessment of student achievement including performance in UGA coursework following admission into the Double Dawgs pathway.

Note: Entrance into the Double Dawgs pathway does not guarantee admittance into the Double Dawgs master’s degree program.

For entry into the master’s degree, you will apply to the UGA Graduate School in the Fall or Spring of year four. If admitted, you will take graduate coursework in the Summer of year four or Fall of year five.

Deadline to Apply

May 1 (Fall admission); Nov. 1 (Spring admission)

Visit The Double Dawgs Website

Additional Resources

Please use our online form if you have any questions for the department. Please be as specific as possible so that we may quickly assist you.

Faculty and Advisors

The College’s programs are taught by dedicated faculty who are experts in a range of areas and are passionate about helping students succeed both in their programs and professionally.

Meet the Faculty

A close working relationship with your advisor is paramount to progressing through your program of study. You will typically begin with an undergraduate advisor and, as you are accepted to the Double Dawgs pathway, you will be paired with a graduate advisor.

Find Your Advisor

Tuition and Financial Aid

Almost all in-state students begin their studies at UGA paying limited tuition or fees. Please note that these amounts are subject to change and are meant to give prospective students an idea of the costs associated with a degree at the University of Georgia College of Education.

Students may qualify for a variety of assistantships, scholarships, and other financial awards to help offset the cost of tuition, housing, and other expenses.

Tuition Rates   Browse Financial Aid

Student Life

Our students have a range of opportunities available outside the classroom as well, from professional organizations, experiential learning, clubs and other non-academic experiences.

See for yourself how much UGA College of Education has to offer! Schedule a tour of campus to learn more about the UGA student experience.

Schedule A Visit

© University of Georgia, Athens, GA 30602