Rob earned a Bachelor of Science degree from Elizabeth City State University in North Carolina; and a Masters of Arts degree from Ball State University in Muncie, Indiana. Rob taught Technology Education at Lobatse Secondary School in Botswana as a Peace Corps Volunteer and later joined the University of Botswana as a lecturer. Rob completed his Doctor of Education Degree at Virginia Tech and then joined the faculty at Syracuse University rising to a tenured Associate Professor. Dr. Branch worked as Fulbright Lecturer/Researcher at the University of KwaZulu-Natal in South Africa, conducting research on the complexities of intentional learning spaces. Dr. Branch is an editor of the Educational Media and Technology Yearbook, author of the Survey of Instructional Development Models and Instructional Design: The ADDIE Approach. Dr. Branch's published research focuses on diagramming complex conceptual relationships and other complicated flow processes.